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Effective Sales Presentation Skills by Bill Attardi – All three recorded sessions posted on LearnersLive.com:
Effective Sales Presentation Skills – Learning Session #1, #2, #3 March Madness and Baseball in March every year…As Mr. Gleason used to say, “How sweet it is!” Who do you like this year? Do I hear GO YANKEES! In my house I do, well I may be the
Mobile Content Marketing Must Do These Things by Bill Attardi
Content must be SIMPLE: a clear and simple call to action. You just cannot get all the content you want on a mobile screen no matter how small you make it. You really have to be good at more with less. Focus on messages that entice them to download your
Division Isn’t So Bad by Andy Kessler of Wall Street Journal
American culture is built on division. Left vs. Right, Coke vs. Pepsi, Ohio State vs. flag-planting Michigan, Classico vs. Rao’s, Red Sox vs. Yankees. Kanye West vs. Taylor Swift. Maybe you’re tired of it, but you can’t get rid of division. Donald Trump has said, “The discord and division in
Launch of LearnersLive.com in 2025 – A Passion for Learning by Bill Attardi
Live as if you were to die tomorrow. Learn as if you were to live forever. Mahatma Gandhi In every environment, in every company, in every department, in every office, in every classroom, on every team, there are inequities. Men and women come in all sizes, all levels of acumen,
AI & the Annual SWOT Analysis – Time to Adjust to the New Normal by Bill Attardi
The SWOT (Strengths / Weaknesses / Opportunities / Threats) Analysis is an important tool in the strategic marketing planning process and is taught in every graduate and undergraduate business course in academia. My view is that this should be an annual event, to spend the time during the planning process
The Whole Customer Value-Added Proposition by Bill Attardi
Let me define what I mean before I relate it to the lighting industry. Much has been written about the value proposition, the almost holy value proposition. It’s a simple question: tell me what value you bring to the market; what makes you better than your competition? We have to
Remember the Movie “The Last of the Mohicans”? by Bill Attardi
Well, that did not end well for them… To my friends and cohorts that run successful small businesses and are in the market everyday fighting the good fight. You are the doers. You compete in a very competitive marketplace and have my deepest respect. My goal is not to tell
What I’ve Learned Over Many Years Trying to Do the Right Thing by Bill Attardi
As a follow-up to my inquiry about creating LearnersLive.com, I offer the following I have to start with what some say is the first commandment of success: Get a good education / develop a skill in something you really love to do and work hard at it. It really
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FEATURED ARTICLES
Researchers Prepare Robots for an Aging Society
As the U.S. faces a historic demographic shift, Stanford experts are developing robots to help older adults walk safely, get dressed, do chores, and maintain independence at home. In brief: America’s aging population is driving a need for robotic caregiving solutions. Stanford labs are developing assistive technologies from walking companion
The April 2026 Issue of Electrical Construction and Maintenance (EC&M)
Opportunities and Obstacles in the AI Data Center Market | EC&M A New Model for Increasing Data Center Build Speed | EC&M Rethinking Data Center Construction for Electrical Contractors | EC&M Addressing Power Quality Challenges in AI Data Centers | EC&M Environmental Conditions That Impact Industrial Lighting Reliability | EC&M
The AI Revolution and its Impact on Facilities Management by Ronnie Wendt
The idea of AI replacing technicians maintaining HVAC systems, plumbing infrastructure or electrical components feels a long way off. That’s because the complexity and variability of building systems make that kind of automation difficult, according to Jonathan Slain, founder and CEO of Autobahn Consultants. Slain says the highest returns for AI
