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Why Higher Tariffs Are Becoming the New Normal for Business by John Keilman

William Attardi on July 31, 2026

Many business leaders are getting used to the idea of higher tariffs—and tariff fluctuations—as a new normal that will stick around even after Trump leaves office in January 2029. The highest effective rate—the amount of tariffs collected divided by the total value of imports—was 3% in Trump’s first term. During Trump’s second term, however, the effective rate topped out at close to 11% before dropping to around 7%. That has led some companies to make major changes to their supply chains that they are unlikely to reverse. Foreign automakers are among the companies most affected by tariffs, and some have responded by announcing plans to expand their U.S. manufacturing. Import duties generate between $20 billion and $30 billion for the U.S. Treasury every month, and that money could be hard for any president to forgo said John Iselin. Trump Tariffs Could Become Permanent as Revenue Hits $20 Billion-$30 billion a Month – WSJ

Fed Leaves Key Rate Unchanged

William Attardi on June 22, 2025

The Federal Reserve kept its key rate unchanged Wednesdayas it waits for additional information on how tariffs and other potential disruptions will affect the economy this year. The Fed’s policymakers signaled they still expect to cut rates twice this year, even as they also project that President Donald Trump’s import duties will push inflation higher. The Fed expects the bump to inflation will be temporary, but they want to see more data to be sure. They also expect growth to slow and unemployment to edge up.  Fed Leaves Key Rate Unchanged – tEDmag

The Creator of Baby Ruth Actually Sued Babe Ruth –The Baby Ruth candy bar was created by the Curtiss Candy Company in 1920 — the same year that baseball legend Babe Ruth hit a then-record 54 home runs. But the Great Bambino was irked that the company was selling a candy bar with such a similar name to his own without offering him any royalties. Rather than take the Curtiss Candy Company to court, the Sultan of Swat decided to make his own candy bar, and in 1926 he debuted Ruth’s Home Run bar. The Curtiss Candy Company responded by turning the tables and taking Ruth to court. They accused the slugger of trying to steal their trademark and capitalize on the success of their brand. In a 1931 deposition, Curtiss founder Otto Schnering insisted the candy was named after “Baby Ruth” Cleveland — the daughter of President Grover Cleveland.  He also attested that the company came up with the name in 1919 before the baseball player had become a household name and that the name was merely coincidental. While the validity of those claims is disputed to this day, the court nonetheless ruled in favor of the candy company, forcing Ruth to end his foray into the world of candy.