Signify announced new research from Philips Hue and Philips Smart Lighting showing that sports fans1 are swapping packed pubs and crowded stadiums for something far more personal: their homes. 80% of fans admit they’d rather watch from home. The research also indicates that fans are investing time and effort into the at-home experience. Over a third (38%) say they spend up to an hour preparing for kick-off. Setting up snacks (49%), perfecting lighting (35%) and decorating their space (31%) are all undertaken in a bid to create the ultimate atmosphere. Philips Hue and Philips Smart Lighting (connected by WiZ) are introducing Sports Live, a new software designed to help fans create a true “home stadium” atmosphere and experience. With compatible smart lighting, Sport Live can bring matches to life beyond the screen – from a dramatic kick-off countdown to flashes of color for key moments, including goals, yellow and red cards, set pieces and penalties. The result is a fully immersive experience that allows fans to not just watch the game, but to feel part of it. As a summer of sport kicks off, Philips Smart Lighting is helping fans turn every match into an experience, transforming living rooms into front-row seats, and everyday viewing into something far more powerful. https://www.ledinside.com/news/2026/6/2026_06_30_01